| "'Money and Taste". New Roles for the Greek Publishers, in a Changing Era: A Case-Study of Small Publishing Markets | |||
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The paper focuses on the development of the Greek publishers, and the changes in the Greek publishing industry. Greece is representative of the small publishing markets. |
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Article: Print |
$US10.00 | ||
Article: Electronic |
$US5.00 | ||
| Inferences for the Greek Publishing Industry through the Analysis of Market Data | |||
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Features and data of the Greek publishing industry are presented and analyzed. The work of the Greek publishers, the prospects and opportunities of small presses, Open Access are also studied. |
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Article: Print |
$US10.00 | ||
Article: Electronic |
$US5.00 | ||
| Marketing Strategies for the Printed Book in Greece: Current Issues and Survey Results | |||
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The paper studies current issues on the marketing of the printed book by the Greek publishing companies. Results of a survey, that was conducted based on a questionnaire, are presented. |
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Article: Print |
$US10.00 | ||
Article: Electronic |
$US5.00 | ||
| Features of Scholarly Publishing in Small Multilingual Publishing Markets: The Case of Greece | |||
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Features of scholarly publishing in Greece nowadays are studied focusing on the role of university presses, libraries, associations, non-profit organizations and the impact of Open Access. |
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Article: Print |
$US10.00 | ||
Article: Electronic |
$US5.00 | ||
| Backlist and Frontlist, Bestsellers and Longsellers in a Small Publishing Market: The Case of the Greek Publishing Industry at a Turning Point | |||
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The paper studies current issues of bestsellers and longsellers, of the publishing policy in Greece and of the use of backlist and shortlist by the Greek publishers. |
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Article: Print |
$US10.00 | ||
Article: Electronic |
$US5.00 | ||